APA Style

De Pelsmacker, Patrick, Kitchen, Philip J. (2004). Integrated marketing communications: a primer . : .

Chicago Style

De Pelsmacker, Patrick, Kitchen, Philip J. Integrated marketing communications: a primer. : , 2004. Text.

MLA Style

De Pelsmacker, Patrick, Kitchen, Philip J. Integrated marketing communications: a primer. : , 2004. Text.

Turabian Style

De Pelsmacker, Patrick, Kitchen, Philip J. Integrated marketing communications: a primer. : , 2004. Print.