APA Style

Allen, Chris T., O'Guinn, Thomas C., Semenik, Richard J.. (2006). Advertising & integrated brand promotion (1st ed). Australia: Thomson South-Western.

Chicago Style

Allen, Chris T., O'Guinn, Thomas C., Semenik, Richard J.. Advertising & integrated brand promotion. 1st ed Australia: Thomson South-Western, 2006. BUKU.

MLA Style

Allen, Chris T., O'Guinn, Thomas C., Semenik, Richard J.. Advertising & integrated brand promotion. 1st ed Australia: Thomson South-Western, 2006. BUKU.

Turabian Style

Allen, Chris T., O'Guinn, Thomas C., Semenik, Richard J.. Advertising & integrated brand promotion. 1st ed Australia: Thomson South-Western, 2006. BUKU.